Field Data Collection
Online
Proprietary panel and community
- Proprietary panel and community
- Sense of community (engaging discussion boards, quick polls, and survey gamification)
- Mobile ethnographies with in-situ images and videos from your customers
- Panelist validation
In Person and On-site
Network of on-site interviewers across Canada and the United States
- Sensory research and product testing
- Intercepts and exit interviews
- Activation research at events and conferences
- Mystery shopping and in-store audits
Custom Community
Use the same audience for two purposes
- Market insights
- Community marketing
- We help you reach, retain, and expand your business
- Audience engagement activities (e.g., newsletter tracking, content creation, etc)
Biometric Measures and Implicit Insights
Understand your audience on a deeper level
- Brain imaging with EEG or fMRI
- Emotion measurement
- Biometrics measured via Eye Tracking, GSR (Galvanic Skin Response), heart rate, and facial coding